Howl Gritty Habits x GK Collaboration Frame Keeper
15% of all sales are donated to Planned Parenthood
The HOWL Frame Keeper is more than just protection — it’s a symbol of defiance, resilience, and the unrelenting fight for freedom. Crafted with bold design elements, this frame protection embodies the chaos of motherhood, the power of protest, and the unstoppable force of women standing together. It's a reminder that the fight for choice, freedom, and equality never stops.
Our industry-leading frame protection is easy to install and provides durable protection against scratches, chips, shuttle rub, and whatever else is thrown it's way. This universal kit is designed to fit all bikes and sizes and comes with 6 easy-to trim pieces for toptube, downtube, chainstays, and seatstays. Designed to fit XL frames, each piece can be trimmed down to desired length and width.
The Howl Collection
HOWL is more than a collection — it’s a cry, a raised fist, and a full-throated refusal to be quiet.
Created by two mothers — raising daughters and about to bring new life into the world — HOWL was born from exhaustion, rage, and unstoppable hope. It’s the sound of being tired, wild and unstoppable. It’s the roar of women who refuse to shrink.
With the full collection featuring a 5-panel hat, fender, and ride protection, this collection is both a protest and a promise. We fight not just for ourselves, but for the next generation.
That’s why 15% of proceeds from every HOWL item will be donated to Planned Parenthood — protecting the right to choose, the right to be free, and the right to ride loud into the future.
We are fierce. We are tired. We are louder than ever.
Behind the Collection
This collaboration was born from two women-run businesses — Keely Shannon of Ground Keeper and Heidi Thompson of Gritty Habits — both of us mothers, both of us currently pregnant, both of us raising wild, beautiful daughters.
We created HOWL out of love and fear — love for our girls, and fear for the world they’re inheriting. We’re watching rights get stripped away while we’re growing the very people who will inherit what’s left. So we made something loud. Something untamable. Something that could ride alongside our rage and our hope.
This is more than merch. It’s a message. A warning. A war cry.
